Team Detroit
Account Management Intern
Ford Motor Company's Advertising Agency
Southeast FDAF office in Atlanta, GA
Jun. 2015 - Present
- Assist with Southeast FDAF TV, radio, digital and print production, specifically in the sports sponsorship market
- Collaborate with activation companies for event sponsorship planning, communication and execution
- Manage relationships with clients, including major sports teams
- Assist in planning of monthly board meetings and special events
Swoozie's
Seasonal Sales Associate / Assistant Graphic Designer
Unique gift & paper retailer
Norcross, GA
Nov. 2011 - Jun. 2015
- Merchandising: design and assemble product displays
- Retail Pro: complete financial transactions, maintaining accurate balances
- Product expert for vinyl, stationary and invitation orders
- Used QuarkXPress, Adobe Illustrator and Adobe Photoshop
American Red Cross
Youth Development Intern
Athens, GA
Aug. 2014 - Dec. 2014
- Created a strategy to pitch and create American Red Cross clubs at local high schools
- Strategy included informational letters for school management, club structure plans and actvities & fundraising ideas for clubs
Pi Sigma Epsilon
National, co-ed, professional business fraternity with a focus in sales, marketing and management.
Achievement
- Gold Member, member of the top 20% of the chapter based off of points earned for events in categories: recruitment, public relations, marketing/sales, human resources, special events, service and professional development
Sales Force Committee, Classic City Crawl
- Used social media marketing to advertise and sell t-shirts for the Classic City Crawl that benefitted Relay for Life
- Sold t-shirts at the Arch in downtown Athens, as a team sold out of all 825 t-shirts
Marketing Research Director, The Great Southland Stampede Rodeo
- Responsible for creating a survey using Qualtrics to determine what factors are necessary to increase attendance and awareness for next year’s rodeo
- Administered survey at the rodeo to guests waiting in line prior to doors opening
Leadership, Ad Agency
- Was chosen by the executive board as the team leader of five members in creating an advertising strategy for a local hair salon
PESA (Professional Entertainment & Sports Association at Terry)
- Organization dedicated to the pursuit of educational and professional opportunities within the television, film, fashion, music and sporting industries
- Attended the 2014 and 2015 Summit that featured panels and networking with industry leaders (2015 Summit Marketing Committee)
Digital Marketing Competition
- Learned how to analyze a business' problem, research into consumer insights, create a digital stategy and its tactics, and ultimately generate brand awareness and new business.
